Conwed

Intro

Conwed, an Owen Corning acoustic solution company, started in the 1920s. They make acoustic panels, baffles, ceilings and other sound proofing products. In 2019 it was purchased by the company I worked for at the time, Reset Group.

What I did

After acquiring Conwed, our first goal was to create a new brand. I led the creation of that brand focusing on an all new logo, refined color palette, modern product illustrations and new typography and iconography systems. Once the branding was established, the next goal was to redesign the website and start creating marketing assets. After the first year Conwed went from hemorrhaging money to making over a million dollars.

Project types

  • Marketing design
  • Print design
  • Branding
  • Social media design
  • Web design

New logo

Previous logo

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Porch Conversions